Email Performance by List Report

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Developer Documentation

What Is the Email Performance by List Report

The Email Performance by List report provides statistics for each of your subscriber lists that received the email, for a single email send during a specified time period.

File:010_ExactTarget/040_Tracking/Reports/Email_Performance_by_List_Report/EmailPerformanceByList.png

The Email Performance by List report contains graphics to illustrate Emails Sent by List, Open Rate by List, Bounce Rate by List, and Click Through Rate by List. The report also contains a table with the following information:

Column

Description

List Name

The name of the list used in the email send.

Send Count

The total number of emails that were sent to the list.

% of Total Send

The percentage of the total number of emails that were sent to the list.

Bounce Rate

The bounce rate for emails sent to the list.

Open Rate

The open rate for emails sent to the list.

Click Through Rate

The click-through rate for emails sent to the list.

Unsubscribe Rate

The unsubscribe rate for emails sent to the list.

How To Run the Email Performance by List Report

Use the following steps to run the report:

Click the Tracking tab in the navigation bar.

Click my reports.

Click Email Reports.

Click Email Performance by List.

Complete the information in the Report Parameters section:

Start Date	The first date for which information is included in the report.
End Date	The last date for which information is included in the report.
Email Send	The email send to analyze with the report. You can select only email sends that occurred between the start date and the end date.
Time Zone	The time zone in which you wish the results of the report to appear
Date Format	The format in which dates appear in the report

Complete the information in the Report Results Delivery section. If you choose to send as an email, separate multiple email addresses with a semi-colon, but note the field has a 100 character limit.

Complete the information in the Result File Format section.

Complete the information in the Run the Report section.

Click Submit.